No Cow's CEO Daniel Katz is a young entrepreneur who became passionate about the health and fitness industry at a very young age. Daniel like a lot of people had issues with dairy; to get around this he began making low sugar, dairy-free protein bars in his mum's kitchen and from this, No Cow was born. These bars are dairy-free, high protein, ridiculously low sugar and have big taste. No Cow. No Bull. No Whey!